Sony KDL-52XBR10 Reviews & Prices

Sony KDL52XBR10 Review | Bravia KDL-52XBR10 Review

Posted in Sony KDL-XBR10 Series, Sony LCD

The Sony XBR10 series and the 52″ Sony KDL52XBR10 model is the flagship offering of the Bravia hdtvs released in 2009, and offer some never before seen features and technology, as well as some of the nicest picture quality and performance seen yet out of a Bravia LED LCD. Surprisingly it is a side lit unit, where most expected a local-dimming model, but although it does use this edge led lighting, it still has amazing picture quality, uniformity, fluidity and overall visual ability.

The 52″ XBR10 Bravia KDL-52XBR10 LED LCD is amazingly thin and sleek, with a new wireless 1080p media receiver which does a great job at transferring media without hiccups allowing for the insanely thin depth and form factor. All of the latest and top end HDTV technology of 2009 is present inside this surprisingly thin package, with 240Hz motion flow, internet video and widgets, Bravia engine 3 and much more 2009 first high end features.

The major current downside to the Sony Bravia KDLXBR10 series is its price… with a rather large launch price and limited size options (only available in the 46″ KDL 46XBR10 and 52″ KDL 52XBR10 sizes) for an edge-lit LED, its adoption rate may be slower while prices begin to drop after launch.

There are not that many Sony KDL52XBR10 reviews and reports online as of yet, but below are a few links to amazon.com where customer Sony kdl-52xbr10 review comments and ratings will surely pour in soon, especially if the pricing of the unit drops from its launch price in the near future:

Owner Feedback: 5 Reviews
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List Price: $4,499.99
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Latest Sony KDL52XBR10 Review

Warning : Failed after 1 year, If you have to have a Sony XBR then buy Extended Warranty or BUY another brand
 
Here's my story, hope someone can learn from my tragic mistake. Furthermore, I just realized the LCD panel is actually made by Samsung NOT Sony. If you buy a Sony TV; why is the LCD Panel (the most important and expensive part of the TV) is made in Korea by Samsung. The picture might be good but how long will it last.....for me it only lasted 1 year and 4 months. Also If you do a simple search on Amazon you will find that Amazon does not sell Sony XBR LCD TV directly anymore since I guess they have so many complaints from their customers on the Sony LCD TV. Go ahead look and see you can find Amazon selling Sony XBR LCD TV directly...Amazon actually refer you to another brand like LG or other brands when you are looking any Sony XBR LCD TVs.....and my Full Story below:

5/9/2010- I brought the Sony XBR series TV on Amazon about 1 year and 4 months ago and now the TV have failed. The picture quality was amazing until just yesterday the picture started to degrade and now it has green clouds and rainbows all over the pictures. I just call the Sony authorize tech service from they said it will cost me $75 for the in house service since it's out of warranty. They also said that if it's the LCD panels has failed then it would cost as much as the TV itself. This is my first LCD from Sony but I have 3 other Sony TVs- 1 30" Sony CRT, 1 47" XBR rear projection and 1 65" XBR rear projection TV. All the previous Sony TVs had no problem at all and I am still using the 65" rear projection TV. What happen to Sony's quality and reliability product? I guess it went to the same place as other first rated Japanese products like Toyota. They are just too busy on cutting cost and lower their reliabilities so they can rack in the billion dollars profit. So if you like the picture quality of Sony TVs; be advice to buy their extended warranty. I wish I did because if the LCD panel failed then my LCD TV is just a big 52" black picture frame hanging on the wall. If you really, really have to get a Sony XBR LCD TV then I would recommend to get 5 years extended warranty plan for $299-it will save you a lot of frustration. And after 5 years, you will probably do a upgrade anyway.

5/11/2010 update: Today the tech came and verified that the LCD panel has gone bad after 1 year and 4 months of service. In the tech's own words-the panel is a factory defect since it should not failed after just a little over a year of service and that I should call Sony and see they will reimburse the cost of the panel. I am so disappointed on the product since I did not just buy any Sony TV but the top of the line XBR series TV. I called Sony and told them the whole story but they just told me to fax all the documents -receipt and repair cost to Sony and they will evaluate it. I will wait and see what happen - but at this point I am really disappointed and frustrated with the whole thing! :-(


Update: 5/13/2010-Just received a call from Sony "Customer Relations" today. It's official-Sony don't stand behind their products. They will not pay for the cost of their defective LCD panel since it's out of warranty (1 year) after 1 year and 4 month of service. They just lost a loyal customer. No more Sony products in my house. Sony customer relations representative even has the nerve to offer me $900 reimbursement on a $$3517.75 repair cost. That's right-I will have to pay $2617.76 to fix my $2018.88 LCD TV. So if you buy a Sony TV and you have a defective LCD panel after 1 year of use then you can just throw that TV in the trash because Sony will tell you go F yourself and trash the TV. Good luck on buying a Sony LCD TV because you going to need it-and looks like from my research, I am not the only customer that have a defect LCD panel after 1 year. In fact, the LCD panel is not even made by Sony but Samsung made in Korea. Samsung LCD Panels have notoriously for premature failure of their LCD panels. So no more Sony LCD for me or should I say Samsung LCD TV ....

Review Date: May 12, 2010

Reviewer: T. Lam, San Jose, CA USA

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